Transforming personal passion into business success is the hallmark or the entrepreneurial spirit. Now, for the first time, legendary businesswoman Martha Stewart offers proven strategies and practical advice to encourage anyone to pursue his or her dreams because, as she points out, "when work is based on passion, it does not feel like work."

Looking back on her own experiences, Martha offers ten essential rules for success. From discovering what you love to do, to determining the big idea that will inspire you as well as your customers, to considering the difference between a worthwhile risk and a foolish chance. Martha's rules are aimed at helping readers recognize their own entrepreneurial instincts and channel their interests and skills into starting or building a business. The rules will also benefit enterprising employees or managers who want to apply Martha's energizing approach in a corporate setting to increase innovation and maintain a competetive edge.